Les grandes marques internationales qui ont fait fureur en 2021 sur le marché cosmétique en Afrique francophone

Dans l’article précédent, on vous a présenté les marques de cosmétiques africaines qui ont fait fureur en 2021. Aujourd'hui, ce sont les marques internationales installées en Afrique subsaharienne francophone qui sont à l’honneur. Il y a quatre ans de cela, on expliquait dans cet article les raisons pour lesquelles les grandes marques étaient réticentes au…

ByMariam19 décembre 20210Comments

Professionnels

Ces marques afro-françaises qui cherchent à pénétrer le marché africain

L’Afrique, futur eldorado de l’industrie cosmétique, attire de plus en plus les marques de renommée internationale, mais pas seulement. À côté des grands noms de la cosmétique venant des États-Unis et de l’Europe en général, les marques afro-françaises viennent aussi à la conquête du continent. Pleins feux sur ces marques créées par des afro-descendants qui…

ByAdji Adj Diallo12 février 20200Comments

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